GA4

Issue: The GA4 User Explorer report, specifically the User Activity tab, has stopped displaying data.

Creating a GA4 (Google Analytics 4) item/product performance report in BigQuery involves several steps.

Google Analytics 4 (GA4) offers a robust way to collect and analyze your website or app data.

Recently, we noticed that GA4 was collecting “add_to_cart” events multiple times on our live website.

Reporting identity in Google Analytics 4 is a new feature that allows businesses to track user behavior

Google Analytics 4 (GA4) is a powerful tool for tracking website traffic and user behavior, but data

Single page applications (SPAs) are becoming increasingly popular, but tracking pageviews on these types